#Digital vs. #Print in #DriverRecruitment #TruckingAdvertising: The Pros & Cons @HightowerAgency

#Digital vs. #Print in #DriverRecruitment #TruckingAdvertising: The Pros & Cons @HightowerAgency

Overcoming the truck driver shortage is no easy challenge, and it's important to understand where your audience is so your company can find and hire qualified truck drivers. While the reality is that digital advertising is escalating more and more each day, print isn't dead. There are pros and cons to digital and print recruitment advertising, and you may want to know about them.

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The Ultimate Cheat Sheet To Keep Visitors On Your #Trucking Website @HightowerAgency

The Ultimate Cheat Sheet To Keep Visitors On Your #Trucking Website @HightowerAgency

Recruiting truck drivers? Your website is one of the most crucial components to a successful recruitment strategy. It's where prospects learn about your offerings and apply to drive for your company. However, websites are often ignored as driver recruitment tools. When executed well, sites and landing pages can effectively bring a constant stream of visitors and qualified leads.

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Top Reasons Why You Should Be Blogging to Recruit Truck Drivers

Top Reasons Why You Should Be Blogging to Recruit Truck Drivers

As you're probably aware, finding qualified truck drivers remains a challenge as the economy improves. Trucking volume is picking up and competition for new drivers is tougher than ever. That means your job as the person recruiting drivers is to get a leg up on the competition by improving your current advertising strategy, and by exploring new recruitment methods.

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