How To Get #TruckDrivers on #Twitter to Follow You @HightowerAgency

How To Get #TruckDrivers on #Twitter to Follow You @HightowerAgency

While the majority of truck drivers are active on Facebook, we’re seeing Twitter become a more popular social network for the truck driving audience. If you’re recruiting drivers and curious about using Twitter as a method to find potential hires, take a look at these tips for growing your following—and ultimately your fleet!

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#Digital vs. #Print in #DriverRecruitment #TruckingAdvertising: The Pros & Cons @HightowerAgency

#Digital vs. #Print in #DriverRecruitment #TruckingAdvertising: The Pros & Cons @HightowerAgency

Overcoming the truck driver shortage is no easy challenge, and it's important to understand where your audience is so your company can find and hire qualified truck drivers. While the reality is that digital advertising is escalating more and more each day, print isn't dead. There are pros and cons to digital and print recruitment advertising, and you may want to know about them.

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4 Ways to Nurture Driver Leads

4 Ways to Nurture Driver Leads

Have you ever walked into a store to just look around, and immediately found yourself pressured by a salesperson when you're not ready to buy? If you're like the common shopper, you want to do some research and feel comfortable before making a purchase. Driver recruitment is no different.

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