How To Use #Facebook as Lead Generation #Trucking #Tool @HightowerAgency

How To Use #Facebook as Lead Generation #Trucking #Tool @HightowerAgency

Did you know the average time spent on Facebook per user per day is 21 minutes? With 157 million active users in the U.S., that's a lot of prospective drivers you could be reaching in 21 minutes.

Of all the social media outlets out there, this is the top network you'll find prospective truck drivers. But with that many users--plus all of the other business pages--how can you recruit and hire drivers on Facebook? We've got the answers. 

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Top Reasons Why You Should Be Blogging to Recruit Truck Drivers

Top Reasons Why You Should Be Blogging to Recruit Truck Drivers

As you're probably aware, finding qualified truck drivers remains a challenge as the economy improves. Trucking volume is picking up and competition for new drivers is tougher than ever. That means your job as the person recruiting drivers is to get a leg up on the competition by improving your current advertising strategy, and by exploring new recruitment methods.

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Ways to Target Truck Driver Prospects on Facebook

Ways to Target Truck Driver Prospects on Facebook

Believe it or not, Facebook is a great place to do all of the above. BUT, you have to do more than create a mediocre page and post a few times a week to recruit truck drivers on Facebook. To succeed on social media, you need to implement targeted techniques in order to precisely reach the right people at the right time.

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